(This suggestion only works if my recollection is correct and the filmmaker was Greco-American...)
But, what about, Better than Zapruder (
http://www.betterthanzapruder.com)?
Given the assassination is back in the news, with the launch of JFK: Reloaded and the entrepreneurial spirit in Dallas who has begun a touring company that drives people along the motorcade route until reaching the book depository, and then detouring to the hospital to which JFK was taken (no word if the tour is by convertible), I would think this could get some attention for the site at start, and it would snowball from there (don't get any ideas, though, Chris; not
that sense of snowball).